FEKKAI
SOCIAL CONTENT + CAMPAIGN
ROLE: ART DIRECTOR
AGENCY: CMM
Brief: Social first content that focuses on the ingredient story and product benefits for Fekkai’s original collection.
The Outcome: We shot, art directed and produced all final assets for the brand to be used across all digital platforms.
My Role: Art Director. I worked with the brand’s colors and hero ingredients of each product to create content that speak to what’s inside.